Job Title:

User Research Specialist




Halifax, NS

Job Description

We are looking for you, User Research Specialist.

Do you like mobile games? Do you ever wonder why some games become a success and others do not? If you have a passion for games and understand the mobile game market, free-to-play, and are interested in finding the answer to what makes a game successful, than we would love to hear from you.

Ubisoft Halifax’s User Research Lab (established in August 2016) is looking for a new User Researcher Data Specialist.  You will work closely with the User Research Manager to collaborate with production teams on a large variety of exciting projects with teams from different studios around the world to help them improve the user experience of their games.  You will also collaborate with other user research teams within our organization. Work locally, think globally.

This role will develop surveys with test objectives in mind, collecting and organizing data from playtests and watching for trends and unexpected behaviour, and using that data to form a hypothesis regarding the playtest, as well as to prove or disprove any existing theories. They will work with the team to form a cohesive playtest report, with ownership over the data representation, presenting it in clear and effective ways. The UR Specialist also works closely with Data Analysts on projects, using game telemetry to supplement our survey data from playtests.

The daily life of this position:

  • Assist team in maintaining and communicating with the list of play testers in order to schedule tests;
  • Collaborate with UR Manager to select the appropriate methodology, define test measures, and create relevant tools in order to evaluate if the players’ experience is in line with the design intentions of the various productions;
  • Ensure playtest methodology is understood, and adequate preparation work (e.g. pilot playtests, developing the checklists and questionnaires) is done prior to each playtest;
  • Observe the playtest and take detailed notes in accordance with the established research methodology;
  • Compile and efficiently analyze multiple sources of collected data (including observation, telemetry, etc.) forming hypotheses and actionable insights on players’ experience;
  • Prepare detailed reports and presentations of said data to the applicable stakeholders (Internal/External);
  • Follow up with stakeholders to provide clarification surrounding findings;
  • Remain up to date with game design, data visualization and User Research trends (training, conferences, new/best practices, etc.);

Data Specific Tasks:

Are to be solely completed by the User Research Data Specialist (URDS). And cannot be completed by employees with out the applicable required experiences/qualifications

  • 2-3 week Long Playtests: While conducting- primary responsibilities the URDS is to be monitoring/maintaining incoming player Data.
  • Subsequently compiling all applicable data and forming a hypothesis in accordance with our standards. This will be compiled through group discussion/input – that is primarily carried by the URDS.
  • URDS is then responsible for the ‘critical decision making’ in presenting, formulating, and conveying applicable data to the necessary stake-holders.
  • Post-playtest Follow-ups: conducted with external stake-holders to provide clarification surrounding the aforementioned findings.

Playtests including Telemetry: Working/communicating closely with external Data Analysts as well as parsing telemetry data. Working on data-heavy tests supporting extended user research playtests.


Reports to the User Research Manager for the purposes of maintaining transparency and keeping the team ‘up-to-date’ on the ongoing tasks within the team.

Occasionally will report to World-wide User Research Mobile Manager (The direct report of User Research Manager) – and their applicable subordinates.


  • Microsoft Office Suite
  • Tableau (Data visualization software)
  • Photoshop
  • OBS (Video Editing Software)
  • Proprietary Tools


What it takes to make it

  • Master’s degree in ergonomics, HCI, cognitive psychology or any other relevant training or experience;
  • PhD in any of the above fields is an asset;
  • 2-3 years minimum in a similar position or any other relevant research experience;
  • Experience in game design is an asset;
  • Excellent research skills (develop appropriate methods to answer research objectives, conduct appropriate analyses and communicate findings efficiently);
  • Able to work under pressure;
  • Be proactive, innovative and autonomous;
  • Be organized and able to manage multiple projects simultaneously;
  • Excellent written and oral communication skills in English (French is an asset);
  • Good knowledge of qualitative and quantitative research methods and tools;
  • Master Office suite;
  • Good knowledge of the videogame industry.

Additional Information

At Ubisoft, you can come as you are. We embrace diversity in all its forms. We’re committed to fostering a work environment that is inclusive and respectful of all differences.


Posted 2020-11-24

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